Tuesday, January 25, 2011

Pink Ponies: A Case Study



In 2010, [a Canadian agency], John St. took on its toughest challenge yet. Make Chelsea Bedano's birthday party a success in an already cluttered birthday market. The results were astounding.

Amazing creation/self promotion that mocks those 'inspirational' agency case study videos. Basically, John St. uses standard agency case study lingo and applies it to an 8 year old girl's birthday party. Funny, clever, and charming.

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