I know these have been out for a little bit, but this was the first time I ran into them in person. They were displayed at the front of my local grocery store along with other gift cards to places like Amazon, Best Buy, Chili's, etc. I'm all for people making money off of new ideas. I'm just a little worried about the people who actually buy this garbage. I wonder if there will ever be any actual benefit or value to virtual goods. Time will tell I guess.