Thursday, November 19, 2009
The Blogosphere Evolution
3. Norms and practices. Bloggers have undermined the blogosphere. Bloggers do not link to each other as much as they used to. It's a lot of work to look for good posts elsewhere, and most bloggers have become burnt out. Drezner and Farrell had a theory that even small potato bloggers would have their day in the sun, if they wrote something so great that it garnered the attention of the big guys. But the big guys are too burnt out to find the hidden gems. So, good stuff is being written all the time, and it isn't bubbling to the top.
Many have stopped using blogrolls, which means less love spread around the blogosphere. The politics of who should be on a blogroll was too much of a pain, so bloggers just deleted the whole thing.
4. Blogger Burn Out. Many of the top bloggers have been absorbed into some other professional enterprise or are burnt. It's a lot of work to blog. Most bloggers, and not just the A-listers, spend 3-5 hours every day blogging. That's hard to maintain, especially since there is no money in this. They used that time to not only write their posts and monitor their comment sections, but to read and foster other bloggers. Blogging survived based on the goodwill and generosity of others. It's probably no coincidence that every blogger that I've met face-to-face is an extraordinarily nice person.
Above are blogger, Laura McKenna's, views on how the blogosphere has changed over the past six years she's been blogging. I've only been doing this for about a year, but I've been reading blogs for a lot longer. I hate to admit it, but a lot of this stuff is true. The comments are just as insightful as her post. You can read the full post on her blog here.
Picture above: Map of the Internet